Privacy Policy

Effective Date: September 17, 2026

Last Updated: September 17, 2026

This Privacy Policy explains how Real Deal Family Holdings LLC, a Florida limited liability company doing business as Tradition Fine Cabinetry ("we," "us," or "our"), collects, uses, discloses, and protects personal information through traditionfc.com and our related forms, cost estimator, chat feature, messaging channels, email, and telephone communications (collectively, the "Site"). It also explains your choices and rights.

This Policy is incorporated into our Terms of Use, which contains a binding individual arbitration agreement and class action waiver.

1. Summary of Key Points

• We collect the contact and project information you give us, plus limited technical and usage information from your device.

• We use tracking technologies, including Google Ads tagging, and we obtain your consent before non-essential tracking loads.

• Our chat feature and messaging channels are recorded, stored, and processed by us and by our service provider. We display a notice before you use them and your continued use is your consent to that recording. Florida is an all-party-consent state, and we ask for your consent for this reason.

• We do not sell your personal information for money. Certain advertising-related disclosures may be considered "sharing" or "targeted advertising" under some state laws; you can opt out at any time.

• We do not knowingly collect information from children under 13.

• You can opt out of marketing calls, texts, and emails at any time, and consent is never a condition of purchase.

2. Information We Collect

Information you provide directly

• Identifiers and contact data: name, email address, telephone number, project address or city, and postal address.

• Project data: project type, scope, room dimensions, material and finish preferences, budget range, timeline, photographs, plans, and descriptions you submit.

• Cost estimator inputs and outputs.

• Communications content: the contents of chat sessions, SMS/WhatsApp/Telegram messages, emails, voicemails, contact-form submissions, reviews, and any attachments.

• Marketing preferences and consent records, including the date, time, IP address, page URL, and exact consent language displayed when you submitted a form.

Information collected automatically

• Device and technical data: IP address, browser type and version, operating system, device type, screen and language settings, and approximate location derived from IP address.

• Usage data: pages viewed, referring and exit pages, links and buttons clicked, form interactions, time on page, scroll depth, session date and time, and clicks on our call, text, WhatsApp, or email links.

• Cookies, tags, pixels, local storage, and similar technologies, as described in Section 5.

Information from other sources

• Advertising and analytics platforms (for example, campaign, click, and conversion identifiers), our email and messaging platforms, review platforms such as Google, referral sources, publicly available property records, and suppliers, subcontractors, or trade partners involved in your project.

We do not intentionally collect sensitive categories of personal information such as government identification numbers, financial account numbers, health information, precise geolocation, biometric data, or information about race, religion, sexual orientation, or union membership. Please do not submit sensitive or financial information through our chat feature or web forms.

3. How We Use Personal Information

• Respond to consultation requests, quotes, questions, and messages.

• Prepare estimates, design concepts, proposals, and contracts, and coordinate measurement, materials, permitting, scheduling, and installation.

• Operate, maintain, secure, debug, and improve the Site and the cost estimator.

• Communicate with you by telephone, SMS, WhatsApp, Telegram, email, or postal mail about your inquiry or project.

• Send marketing, newsletters, guides, and promotional offers where you have consented, and measure their effectiveness.

• Measure advertising performance and conversions and, where you have consented, deliver and optimize advertising, including on Google properties.

• Maintain business records, verify consent, resolve disputes, prevent fraud and abuse, enforce our Terms, and establish, exercise, or defend legal claims.

• Comply with legal obligations, including record-retention, telemarketing, accessibility, licensing, and tax requirements.

4. Legal Bases and Consent

Where we rely on your consent — for example, non-essential cookies and tracking, recording of chat and messaging communications, and marketing calls, texts, or emails — you may withdraw that consent at any time as described in Section 9. Withdrawal does not affect processing already carried out. Where we do not rely on consent, we process personal information to perform a contract, to comply with law, or for our legitimate business interests in operating and securing our business.

5. Cookies and Tracking Technologies

We use the following categories:

CategoryPurposeConsent Strictly necessaryPage delivery, security, load balancing, form function, remembering your consent choicesAlways active; cannot be disabled Analytics / performanceUnderstanding how visitors use the Site so we can improve itLoaded only after you consent Advertising / targetingMeasuring ad conversions and, where permitted, delivering relevant ads. Includes Google Ads tagging (gtag, ID AW-17909835949)Loaded only after you consent FunctionalChat widget, messaging integrations, embedded mediaLoaded only after you consent, other than where required for a feature you request

We present a consent banner on your first visit and load non-essential technologies only after you accept. You can change or withdraw your choices at any time using the "Cookie Preferences" link in our footer. You can also control cookies in your browser settings and can install the Google Analytics Opt-out Browser Add-on. We honor Global Privacy Control (GPC) browser signals as an opt-out of advertising-related sharing where required by law.

Do Not Track. Browsers' "Do Not Track" signals are not yet standardized; we respond to GPC signals instead.

6. Recording of Chat, Messaging, and Site Interactions

Our website chat feature ("Rebeca") is an automated, AI-assisted tool provided through a service provider. When you use the chat feature, messaging links, or forms:

• The contents of your communication are recorded, stored, transmitted to, and processed by us and our service provider.

• We use those recorded contents to generate responses, provide services, information, and content to you, and for archival, quality-assurance, record-keeping, security, training, and data-processing purposes.

• Automated tools can produce inaccurate output; chat responses are not professional, design, or legal advice.

• A notice appears before the chat opens on every session, including for users of assistive technology.

Because Florida requires the consent of all parties to a communication, we ask for your consent before you use these features. If you begin or continue a chat or messaging conversation after that notice, you consent — for yourself and on behalf of all parties to the communication — to the recording, storage, transmission, and processing described above. If you do not consent, please do not use the chat feature; call us at (561) 320-3474 or write to us instead.

We do not use session-replay or visitor-recording software that captures your keystrokes or screen. If we ever add such technology, we will update this Policy and obtain consent before it loads.

7. How We Disclose Personal Information

We disclose personal information to the following categories of recipients, for the purposes stated:

Recipient categoryExamples / purpose Website and hosting providersSite hosting, forms, content delivery, security Chat and messaging providersOperating the "Rebeca" chat widget; WhatsApp, Telegram, and SMS message delivery Email marketing and CRM providersSending consented newsletters and guides, managing leads and consent records Advertising and analytics providersGoogle (Google Ads, conversion measurement); campaign performance Suppliers, fabricators, installers, and subcontractorsFulfilling your project (limited to what is necessary) Professional advisorsAccountants, insurers, and attorneys Payment processorsProcessing deposits and payments for signed projects Government authorities and third partiesPermitting, licensing, subpoenas, court orders, law-enforcement requests, and to establish or defend legal claims SuccessorsA buyer or successor in a merger, financing, reorganization, or sale of assets

Service providers are permitted to use personal information only to perform services for us. We do not sell personal information for monetary consideration and we do not disclose personal information to third parties for their own independent marketing. Some advertising-cookie activity may be treated as "sharing" for cross-context behavioral advertising or as "targeted advertising" under certain state laws; you may opt out via our Cookie Preferences link, a GPC signal, or the request methods in Section 10.

8. Data Retention

We retain personal information only as long as necessary for the purposes described, and specifically:

• Consultation and lead inquiries that do not become projects: up to 3 years.

• Project files, contracts, plans, and related communications: at least 5 years after project completion, and longer where construction-defect, warranty, licensing, insurance, or tax rules require.

• Consent and opt-out records (marketing calls, texts, emails): at least 5 years, to demonstrate compliance.

• Chat and messaging transcripts: up to 24 months, unless part of a project file or a dispute.

• Analytics and advertising data: per the retention settings of the applicable platform, generally up to 14 months.

• Records subject to a legal hold, claim, or investigation: until the matter is fully resolved.

When retention ends, we delete or de-identify the information.

9. Your Choices

• Marketing texts and calls: reply STOP to any text, or ask us to remove you. Reply HELP for help. Message and data rates may apply. Consent to marketing messages is never required to purchase any goods or services.

• Marketing email: click the unsubscribe link in any email or email info@traditionfc.com.

• Cookies and tracking: use the Cookie Preferences link in our footer, or your browser controls.

• Access, correction, deletion: see Section 10.

• Transactional messages: even after opting out of marketing, we may still contact you about an active inquiry, project, scheduling, safety, or legal matter.

10. Your Privacy Rights and How to Exercise Them

Depending on where you live, you may have the right to: know or access the personal information we hold about you and how we use and disclose it; obtain a portable copy; correct inaccurate information; delete your information; opt out of targeted advertising, "sale," "sharing," or profiling; limit the use of sensitive personal information; and not be discriminated or retaliated against for exercising these rights.

California residents (CCPA/CPRA). In the preceding 12 months we have collected the categories of personal information described in Section 2 (identifiers, commercial information, internet and network activity, geolocation inferred from IP address, audio/electronic information in the form of communications content, and inferences), for the purposes in Section 3, from the sources in Section 2, and disclosed them to the categories of recipients in Section 7. We do not sell personal information for money and we do not knowingly sell or share the personal information of consumers under 16. To exercise a right to know, delete, correct, or to opt out of sharing for cross-context behavioral advertising, use the methods below or our "Do Not Sell or Share My Personal Information" footer link.

Florida residents. Florida's Digital Bill of Rights applies to very large businesses that we are not. We nonetheless honor requests from Florida residents to access, correct, or delete personal information on the same terms described here.

How to submit a request. Email info@traditionfc.com with the subject line "Privacy Request," call (561) 320-3474, or write to us at 914 SW Hamberland Ave, Port Saint Lucie, FL 34953. Tell us which right you wish to exercise. We will acknowledge within 10 business days and respond within 45 days, extendable by another 45 days with notice. We will verify your identity by matching the information you provide against our records, and may ask for additional information. An authorized agent may submit a request with your written permission and proof of identity. We do not charge a fee for a reasonable request.

11. Data Security

We use reasonable administrative, technical, and physical safeguards designed to protect personal information, including HTTPS/TLS encryption in transit, access controls and least-privilege permissions, unique credentials and multi-factor authentication for administrative accounts, vendor due diligence and written service-provider terms, logging, and periodic review of accounts and integrations. No website, transmission method, or storage system is completely secure, and we cannot guarantee absolute security. Please do not send sensitive information through chat, SMS, or unencrypted email.

12. Children's Privacy

The Site is intended for adults. We do not knowingly collect personal information from children under 13, and we do not knowingly sell or share the personal information of anyone under 16. If you believe a child has provided us information, email info@traditionfc.com and we will delete it promptly.

13. Third-Party Websites and Platforms

The Site links to third-party platforms including Facebook, Instagram, TikTok, YouTube, WhatsApp, Telegram, Google, and our email-signup provider. Once you leave our Site or open one of those platforms, their own privacy policies and terms govern. We are not responsible for their practices.

14. Geographic Scope

The Site is intended for users in the United States, and information is processed in the United States. We do not target the European Economic Area, the United Kingdom, or Switzerland, and we do not offer goods or services to individuals located there. If you access the Site from outside the United States, you understand that your information will be transferred to and processed in the United States.

15. Accessibility of This Policy

If you need this Policy in an alternative accessible format, contact us at info@traditionfc.com or (561) 320-3474 and we will provide it. See also our Accessibility Statement.

16. Changes to This Policy

We may update this Policy. We will post the revised version with a new "Last Updated" date and, for material changes, provide prominent notice on the Site. Your continued use after the update constitutes acceptance of the revised Policy.

17. Contact Us

Real Deal Family Holdings LLC d/b/a Tradition Fine Cabinetry

914 SW Hamberland Ave, Port Saint Lucie, FL 34953

Email: info@traditionfc.com · Phone: (561) 320-3474by